With the continuous popularity of Clubhouse, other companies started creating its clones as additional functionalities to their existing apps. Recently, a live audio rooms feature has been added to Facebook and Spotify. These popular applications are responsible for a good amount of internet traffic, having rather diverse QoS requirements to this end. Real-time conversations with fans for a large scale will certainly reveal the importance of latency, which was not crucial in traditional audio streaming and, especially, publishing status updates and reacting to them. Together with earlier enhancements of Instagram livestreams and the addition of Twitter spaces, the importance of latency emerges in the internet traffic related to social media and should be taken into account in the application-aware network optimisation.
Further reading:
https://about.fb.com/news/2021/06/live-audio-rooms-and-podcasts-on-facebook/
https://newsroom.spotify.com/2021-06-16/get-to-know-some-of-the-features-in-our-live-interactive-audio-offering-greenroom/
https://about.instagram.com/blog/announcements/doubling-up-on-instagram-live-with-live-rooms
https://blog.twitter.com/en_us/topics/product/2021/spaces-is-here